Motion Picture Story Magazine (1911–1977) and Photoplay were initially focused on movies' stories, but soon found that more copies could be sold if they emphasized the actors.Īlso, precedents set by legitimate theater encouraged film to emulate the star system of the Broadway stage. The development of film fan magazines gave fans knowledge about the actors outside of their film roles.
#HOLLYWOOD STARLET NAMES MOVIE#
Then he combated this rumor by saying that she was doing fine and would be starring in an up-coming movie produced by his company, the Independent Moving Pictures Company (IMP). He spread a rumor that she had been killed in a streetcar accident. Producer Carl Laemmle promoted some movie stars, He was independent of the MPPC and used star promotion to fight the MPPC's control. Since they did not know the performers' names they gave them nicknames (such as "the Biograph Girl", Florence Lawrence, who was featured in Biograph movies). Film audiences repeatedly recognized certain performers in movies that they liked. The main catalyst for change was the public's desire to know the actors' names. The MPPC frowned on star promotion, although, according to research done by Janet Staiger, the MPPC did promote some stars around this time. Thomas Edison and the Motion Picture Patents Company ( MPPC) forced filmmakers to use their equipment and follow their rules, since they owned the patents of much of the motion picture equipment. Silent film was thought of as mere pantomime and one of theatre actors' main skills was the command of their voice. First, from the perspective of actors who were trained in the theatre, they were embarrassed to be working in film and feared it would ruin their reputation. In the early years of the cinema (1890s–1900s), performers were not identified in films. Tabloids reported star's drug use, drinking problems, divorce, or adultery. Tabloids and gossip columnists would be tipped off, and photographers would appear to capture the romantic moment. It was common, for example, to arrange sham dates between single (male) stars and starlets to generate publicity. Studio executives, public relations staffs, and agents worked together with the actor to create a star persona and cover up incidents or lifestyles that would damage the star's public image. Morality clauses were a common part of actors' studio contracts. Men were expected to be seen in public as gentlemen. Women were expected to behave like ladies, and were never to leave the house without makeup and stylish clothes. The star system put an emphasis on the image rather than the acting, although discreet acting, voice, and dancing lessons were a common part of the regimen. Examples of stars who went through the star system include Cary Grant (born Archibald Leach), Joan Crawford (born Lucille Fay LeSueur), and Rock Hudson (born Roy Harold Scherer, Jr.). Movie studios would select promising young actors and glamorise and create personas for them, often inventing new names and even new backgrounds. The star system was the method of creating, promoting and exploiting stars in Hollywood films from the 1920s until the 1960s. ( Learn how and when to remove this template message) JSTOR ( November 2008) ( Learn how and when to remove this template message).Unsourced material may be challenged and removed.įind sources: "Star system" filmmaking – news Please help improve this article by adding citations to reliable sources. This article needs additional citations for verification.
0 kommentar(er)
